
Privacy Policy
Last updated: December 21, 2025
Lonestar Tortillas ("we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website lonestartortillas.com or make a purchase from us.
1. Information We Collect
Information You Provide Directly
We collect information you voluntarily provide when you:
- Place an order: Name, email address, shipping address, billing address, and phone number
- Contact us: Information submitted through our contact form, email (howdy@lonestartortillas.com), or text messages to (737) 228-0037
- Subscribe to updates: Email address for order notifications and promotional communications
Payment Information
We use Stripe to process payments securely. When you make a purchase, your payment card details are collected and processed directly by Stripe. We do not store your full credit card number on our servers. Stripe may share with us limited transaction information such as the last four digits of your card, card type, and billing address for order verification and fraud prevention. For more information, please see Stripe's Privacy Policy.
Information Collected Automatically
When you visit our website, we may automatically collect:
- Device information (browser type, operating system, device type)
- IP address and general location data
- Pages visited, time spent on pages, and navigation patterns
- Referring website or source
2. How We Use Your Information
We use the information we collect to:
- Process and fulfill your orders, including shipping and delivery
- Send order confirmations, shipping updates, and delivery notifications
- Respond to your inquiries and provide customer support
- Improve our website, products, and customer experience
- Send promotional communications (with your consent)
- Prevent fraud and maintain security
- Comply with legal obligations
3. Advertising and Analytics
Third-Party Advertising & Analytics: We use third-party advertising and analytics tools, including Google Ads and Google Analytics, to measure performance and show relevant ads. These services may use cookies or similar technologies and may receive limited customer data (such as email or purchase activity) in a privacy-safe, hashed form to improve ad relevance. We only share data as permitted by law and user consent.
We may share customer data with third parties to perform services on our behalf, including advertising and measurement. This data may be used for personalized advertising to show you relevant products and offers.
4. How We Share Your Information
We may share your information with:
- Payment processors: Stripe processes your payment information securely
- Shipping carriers: USPS, FedEx, or other carriers to deliver your orders
- Advertising partners: Google Ads for remarketing and audience targeting
- Analytics providers: Google Analytics to understand website usage
- Service providers: Email delivery, customer support tools, and hosting services
- Legal authorities: When required by law or to protect our rights
We do not sell your personal information to third parties.
5. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and understand where our visitors come from. These may include:
- Essential cookies: Required for the website to function properly (cart, checkout)
- Analytics cookies: Help us understand how visitors interact with our site
- Advertising cookies: Used to deliver relevant ads and track campaign performance
You can control cookies through your browser settings. Note that disabling cookies may affect website functionality.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, including to satisfy legal, accounting, or reporting requirements. Order records are typically retained for 7 years for tax and accounting purposes.
7. Data Security
We implement appropriate technical and organizational security measures to protect your personal information. All data transmitted during checkout is encrypted using SSL/TLS technology. However, no method of transmission over the Internet is 100% secure.
8. Your Rights and Choices
Depending on your location, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Opt-out of marketing communications
- Opt-out of personalized advertising
To exercise any of these rights, please contact us at howdy@lonestartortillas.com.
9. Children's Privacy
Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date.
11. Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us:
- Email: howdy@lonestartortillas.com
- Text: (737) 228-0037
- Website: lonestartortillas.com/contact
Lonestar Tortillas is an independent reseller and is not affiliated with or endorsed by H-E-B.
